Los Angeles City golf partners with GOLFNOW

May 28, 2020

City’s Department of Recreation and Parks will Utilize GOLFNOW Technology and Services to Power its 12 Area Golf Facilities.

ORLANDO, Fla. (May 28, 2020) – GOLFNOW today announced a new partnership with the City of Los Angeles Department of Recreation and Parks, providing the city’s 12 area golf facilities with GOLFNOW’s industry leading technology and services, as well as access to the world’s largest tee-time marketplace. The partnership builds on an agreement the city established with EZLinks Golf, now a GOLFNOW company, which was signed in 2018.

Open since May 9 after the state of California began loosening restrictions for recreational activity, Los Angeles City Golf begins a new chapter with GOLFNOW and will continue to benefit from the industry’s leading EZLinks-branded technology, as well as inclusion within GOLFNOW’s online tee-time marketplace. GOLFNOW also will provide marketing support – including social media and email marketing- as well as website design and management, and call center assistance as part of the partnership.

“The City of Los Angeles operates a large and envious portfolio of golf properties that enjoy a loyal following,” said Laura Bauernfeind, Golf Manager. “The opportunity with GOLFNOW to showcase our tee times within the world’s largest, online marketplace, coupled with the major steps we’ve been able to take by utilizing EZLinks’ integrated technology platform, will be a big win-win for our golf course properties and golfers, alike.”

In the video above, Bauernfeind describes new opportunities for Los Angeles City Golf via the GOLFNOW platform.

GOLFNOW will power operations at the city’s seven, 18-hole courses; three, 9-hole courses and two, Par-3 courses.