Mike Lowe

Vice President & General Manager - Travel, Experiences & Events

  • SPECIALTIES:
    • Digital and physical product development
    • Marketing and e-commerce
    • Travel and experiences
    • Custom products, logistics
  • YEARS IN THE GOLF INDUSTRY
    • 20+ years
  • EDUCATION:
    • Providence College
    • University of Massachusetts Amherst
  • CONTACT:

About Mike

As Vice President & General Manager of Travel, Experience and Events, Mike oversees the GOLF Advisor travel and courses business along with the GOLF Am Tour, the largest competitive amateur golf tour in North America. Before assuming leadership of these brands, Mike spent eight years in various digital roles at GOLF Channel, most recently Vice President, Product Development & User Experience for GOLF Channel’s B2C brands.

Prior to joining GOLF Channel, Mike spent 13 years at Acushnet Company, manufacturers of Titleist and FootJoy golf products.  During his 13-year tenure, he held positions in customer service, sales, product development, marketing and digital/e-commerce. Mike was also responsible for launching MyJoys, FootJoy’s first online custom shoe and licensed products business.

Mike is a Massachusetts native and graduate of Providence College (BS, Marketing) and UMASS Amherst (MBA). He lives in Windermere, Fla., with his wife, two children and goldendoodle, Arnie (Palmer).